This product is dedicated to everyone who cares about the environment, but finds waste sorting logistics exhausting. BIN-e is a smart waste bin that automatically recognizes, sorts and compresses trash. Once the bin is full, it sends a signal to the waste collection company.
“The market BIN-e is targeting initially is the one of smart buildings,” says Jakub Luboński, the CEO and founder of BIN-e. “In the 11 largest European cities alone, offices produce 18 million m3 of waste per year, growing at the 5% annual rate.” BIN-e tries to make their contribution to the world of sustainable cities, targeting offices and public spaces such as airports or shopping malls. They predict that in 3 years’ time, they will be able to produce smart bins that can be placed in the streets, and in 5 years’ time – in households.
The smart waste bin is an elaborate electronic device. It uses picture recognition in UV and IR spectra, as well as multiple sensors, to recognize each piece of waste. The trash is then compressed and placed in the relevant chamber. An integrated computer gathers all data regarding each item and uploads it to a cloud database. Once the chambers are full, the waste collection company is automatically notified. BIN-e analyses stored data, such as what product types do the users consume, and can provide information useful for monitoring consumption costs or shifting diet towards healthier choices.
Even though a smart waste bin is not a novel idea, none of the existing companies offer such a thorough solution for waste sorting, compressing and collection integrated with big data. BIN-e makes garbage sorting fast and easy and optimizes waste collection, what translates directly to cost reduction. According to the BIN-e team, their product can reduce the volume of waste – and hence the costs – in an office building by 80%.
BIN-e has two founders. Jakub Luboński, the current CEO, has more than 10 years of experience in modern technologies and in marketing. During his career, he managed several organisations and directly supervised projects for companies such as Philips, AkzoNobel, Indesit, Volkswagen, and Unilever. Marcin Łotysz, the CTO, has over 20 years’ expertise in marketing and advertising. For the past six years he has supported numerous startup initiatives.
The BIN-e product is still at the prototype stage. The team plans to launch sales in 2017 and reach the breakeven point a year later. As of now, the company is bootstrapped – Luboński and Łotysz invested about 100k euro of their own savings into their business and are currently looking for an investor.