BIO

He coordinates the work of research and development departments at Pentagon Research, with which he has been working since 2012. He is the creator of the "50 Most Influential People in Polish Sport" ranking, which he publishes every year together with Forbes magazine, being also its columnist.

He worked during the UEFA EURO 2020, 2016 and 2012, the 2018 FIFA World Cup in Russia and the 2014 FIFA World Cup in Rio de Janeiro, Brazil, he was also a member of the Puerto Rican Olympic Mission during the 2016 Summer Olympics. Before that – the 2013 FIFA Confederations Cup (also in Brazil), and at the Hilton Worldwide hotel chain in the United States.

She advises athletes, representatives of Poland on image and media presence.

Master's degree in physical culture, graduate and doctoral student at the Wrocław University of Physical Education, academic lecturer (SWPS University, University of Warsaw, Wrocław University of Physical Education, Vistula University, Warsaw School of Economics, Institute of Sport, Sports Management Academy). He cooperates with Cambridge Innovation Center.

Pentagon Research is a company that researches the effectiveness of sports sponsorship and cultural events; it also provides consulting services in the area of sports sponsorship and marketing. It is a technology partner of Nielsen Media Research. The Pentagon Research results are used by, among others: UEFA, PZPN, German Bundesliga football league, IAAF or companies listed within the WIG20 stock index.