BIO

Prof. dr hab. Henryk Mruk is a graduate and professor emeritus of the Poznań University of Economics and Business (1970 – 2018). Since October 2018, he has been employed full-time at the University of Management and Banking in Poznań. He deals with the subject of consumer behavior, leadership, behavioral economics, strategy, and neuroscience. Author of many books and articles. Academic lecturer at all levels of study. He also ran his own marketing agency. He worked in several supervisory boards. He is the promoter of 39 PhDs.